Tuesday, July 26, 2011
Tuesday, July 26, 2011
The Summit will take place on the Seattle Pacific University Campus in Gwinn Commons. Our registration table will be on the 3rd floor at the top of the stairs. SPU is located only minutes from Downtown Seattle and and is easily accessible by public transportation. The full address is:
Seattle Pacific University
3307 Third Avenue West
Seattle, Washington 98119
Seattle Pacific University is accessible by Metro Bus. King County Metro serves the campus via three bus routes: Route 13, Route 17 and Route 31. The metro bus stop is on the corner of 3rd Avenue and Nickerson Street. The website for King County Metro is: http://www.kingcounty.gov/
Walking Directions from the Metro Bus Stop to Gwinn Commons
As you exit the bus, make a right on 3rd Avenue. Take this to W. Bertona Street. Make a right on W. Bertona Street. Stay on this street and take it to 6th Avenue West. Make a left on 6th Ave. Gwinn Commons will be the second building on the left. Go in the main entrance and take the elevator to the 3rd floor which is Upper Gwinn. You will see our registration table as you exit the elevator. It is approximately 2 city blocks or a 10 minute walk, which is partially up hill from the bus stop to our meeting location.
Directions by Car
From the North or South
Coming from the north or south on I-5, take the Mercer Street Exit (#167). Coming off the exit ramp, get into the right-hand lanes. Turn right onto Fairview Street. Continue to the stoplight and turn left onto Valley Street. At the next stoplight, turn right onto Westlake Avenue. Follow Westlake Avenue around Lake Union until it becomes Nickerson Street. Stay straight on Nickerson Street and turn left onto Third Avenue West. You are now on campus. Remain on Third Avenue West for three blocks, and then turn right onto W. Dravus Street and right again on 6th Avenue West.
Coming from north or southbound on I-5, take the N. 50th Street Exit (#169) marked "Seattle Pacific University." Turn west onto N. 50th and proceed to Fremont Avenue N. Turn left onto Fremont and cross the Fremont Bridge. Turn right immediately after the bridge onto Florentia Street. Go one block and turn right onto Nickerson Street. Continue on Nickerson to Third Avenue W. and turn left. You are now on campus. Remain on Third for three blocks, and then turn right onto W. Dravus Street and right again on 6th Avenue West.
Parking at SPU
Dravus Parking Lot
Dravus Street West
Seattle, WA 98819
This is a tiered parking structure with over 400 spots. It is open 24 hours and is free to park here. This parking lot is utilized by faculty, students and visitors to SPU. Parking spots are on a first come, first serve basis. You will need to display a permit on the dashboard of your car. Parking permits can be obtained at the CFNPS registration table. It is approximately a 3-5 minute walk from the parking lot to the meeting location.
Driving Directions to the Dravus Parking Lot
From 3rd Avenue, when you enter campus: Remain on Third Avenue West for three blocks, then turn right onto W. Dravus Street and right again into the tiered parking lot
Yellow Cab (206) 622-5600
Seattle Taxi Company (206)242-6200
Orange Cab (206)522-8800
Most hotels near the Summit venue are within the $100 - $189 per night range. The following hotels are within a three-mile radius of the venue:
Camilla has been involved with social media for 3 years. In her current position, she oversees marketing, public relations, corporate relations, public policy, fund development, events, grants and the volunteer program. She is also responsible for designing and overseeing a successful SMS Text Message Campaign "Food For All" which raises funds and awareness for Food Lifeline. Previously, Camilla was the principal of her own management consulting firm, which specialized in strategic planning, organizational development and information systems. In support of her professional experience, Camilla has both a Master's and Bachelor's in Business Administration from the University of Washington, and has taught college level business courses in Managerial Decision Making, Marketing, Human Resource Systems and Math. She is a Certified Fund Raising Executive (CFRE) and is a Board Member of a $500 million credit union.
Zita has been involved in social media for 5 years. In her current position, she is responsible for responsible for crafting SMS and text messaging campaigns for and to small business owners and non profits. Previously, as Executive Managing Director at eWomenNetwork - Greater Seattle, Zita was responsible for communicating with all members via email and SMS and text messaging. Zita currently serves as Volunteer Coordinator for Manifest which creates vacations for people interested in Voluntourism. She is a member of eWomenNetwork, World Ventures; Giving Back Travel Club, and StomperNet. She also teaches classes for Studio C in Facebook, LinkedIn, and Social Media in general, along with Networking Skills for face to face encounters.
Derek Johnson has been involved in the mobile industry for 3+ years. In his current position, he helps businesses, groups and non-profits develop, launch and manage SMS campaigns. These SMS campaigns vary in size from large national campaigns to smaller local campaigns and include industries such as retail, entertainment, food & beverage, services and non-profits. Derek is an alumnus of the University of Houston Wolff Center for Entrepreneurship. Derek frequently contributes to Tatango's SMS marketing blog and is a frequent speaker nationally at mobile marketing conferences.
Lisa has been involved with social media and communications for 3 years. In her current position, she is responsible for managing and producing content for Washington Toxics Coalition’s social media platforms, including Facebook. Her Facebook responsibilities include tracking analytics and developing strategies to increase fan interaction, and she has quadrupled the number of Facebook fans over 12 months. She also uses Facebook to raise awareness, distribute educational materials, and promote calls to action. Lisa volunteers for the Washington Bus. She earned her BA in Politics from Occidental College.
Heidi has been involved in social media strategy for 6 years. In her current position, she is responsible for building and maintaining a Facebook presence for Social Media Breakfast Seattle as well as for past clients such as the John S. and James L. Knight Foundation's Knight News Challenge. She has spoken on best practices for a variety of tools, including Twitter, Facebook as well as blogging and podcasting platforms. Heidi currently serves as Podcast Producer of Social Media Breakfast Seattle and produces the monthly podcast, featuring guests from the social media marketing community. She earned an M.A. in French Literature from U.T. Austin and a B.A. in French from Trinity University.
Michelle has been involved with social media for over ten years. In her current position as Director of Marketing for one of the largest private schools in Washington, she developed, launched, and maintains all social media including YouTube, Twitter, LinkedIn, blogs, events, and news which are all integrated with Facebook as the primary hub for social information. In addition, she has also delved into the world of Facebook ads and has monitored traffic and CPM compared to traditional media. Most importantly, she has integrated social media into the overall strategic marketing plan. She has also served as a volunteer creating Facebook Pages and continues to act as a social media and tech support consultant for the Southern Oregon Chinese Cultural Society, Southern Oregon Humane Society, and Jacksonville Heritage Society. She earned an MBA in Non Profit Management from Marylhurst University and a BA in Advertising from Pepperdine University. She is a member of CASE (Council for Advancement and Support of Education) and the founder of Tresemer Business Group, a marketing and data analytics firm specializing in nonprofit organizations.
Sean has been involved in social media training for 3 years. In his current position, he works with organizations to create tools, concepts, and etiquette for Facebook and Twitter. He also helps them implement advanced strategies for promoting Facebook. Previously, he worked as the Social Media Coordinator at Puget Sound Blood Center, where he was responsible for creating and administering a social media program for blood donors to schedule donations through Facebook, encourage friends via Twitter to become donors, and receive regular advice on blood donation. Sean also currently serves as Founder and Organizer for Eastside Net Tuesday. He earned a Bachelor of Arts in Journalism from Western Washington University. He is a member of Eagle Scouts, MIT Enterprise Forum of the Northwest, National Society of Collegiate Scholars, Phi Kappa Phi, and Key Club International.
Nick has been involved in internet marketing for over 10 years. He currently is responsible for the Facebook strategy and execution for a handful of Seattle-based non-profits such as EarthCorps, Leukemia & Lymphoma Society (Alaska & Washington chapters) and the Young Professionals International Network program from the World Affairs Council. By day, Nick works as a Senior Strategist at Peak Systems a Seattle-based full-service software development firm. In previous roles, Nick has focused on application development for Qwest & T-Mobile, search engine optimization and strategy for real estate agencies, and email marketing for eBags.com & eBags.co.uk sites. When he's not engaged with non-profits or his day-job, Nick is involved with a number of start-ups from social gaming to specialty baked goods to mobile application companies.
Nick earned Bachelors of Arts in Geography from University of Colorado, Denver. He is a member of Young Professionals International Network (YPIN), Washington Technology Industry Association (WTIA), Northwest Internet Advertising Group (NWIAG) and other entrepreneurial organizations here in Seattle.
Colin has been with Bellevue Parks & Community Services for ten years, and has worked with social media for the past three. In his current position, he is responsible for developing a strategy for communicating with new and existing customers using Facebook. In addition, Colin serves on the City of Bellevue's "New Media Committee," which is responsible for developing policies and procedures for a variety of innovative communications tools, as well as advocating for the use of technology to spark civic engagement. Colin regularly writes articles for and makes presentations to parks and recreation professionals relating to social media. He earned Bachelor of Science in Administrative Management from Central Washington University and a Master in Public Administration from Seattle University. He is a member of Washington Recreation & Park Association and the American Society for Public Administration.
Erica has been involved in social media for 3 years. In her current position, she is responsible for managing two United Way twitter accounts and working to build an online community around volunteerism that moves people from online engagement to offline action. She uses twitter to engage volunteers and organizes Volunteer Tweetups which are one day volunteer projects organized entirely via Twitter. Using Twitter, Erica tracks, shares, and responds to online conversations, especially those that are less than favorable, surrounding hunger and the United Way Hunger Challenge. She earned her BA in Spanish Language and Literature from Western Washington University. Erica is a member and co-founder of the Seattle Area Non-Profit Social Media Meetup group and helps coordinate Twestival Seattle, an annual social media fundraiser that is organized and promoted via Twitter.
Heather has been involved in social media for over 5 years. In her current position she is responsible for tweeting about job and internship opportunities and career events in the nonprofit and public sector for her MPA students and employers. Heather currently serves as member for National Association of Schools of Public Affairs and Administration career directors' group and is a blogger for Career Thought Leaders and GovLoop.com, and she publicizes her weekly blog posts through twitter. She earned a Master of Science in Nonprofit Management from New School and a Bachelor of Arts in Anthropology from University of Michigan.
Pat has been involved in social media for over 5 years. In his current position as Social Media Specialist for AdoptUSKids, he is responsible for developing and implementing plans and reporting for all social media, including Twitter. In addition to promoting events and resources, he also uses Twitter to answer questions and otherwise engage AdoptUSKids' organization's community. Previously, as 30 Hour Famine Manager at World Vision US, Pat was responsible for managing all marketing efforts for a youth-focused fundraising program. This included creating and growing the program's Twitter profile and engagement from scratch. He earned BA in Marketing from Western Washington University, and is a member of the local chapter of Social Media Club.
Katherine has been involved in communications and marketing for 10 years. In her current position, she is responsible for communications to advance the Red Cross mission, as well as building community, media relations, public affairs in disaster and mobilizing people through social media platforms, such as Twitter and Facebook. She has used twitter to help reinforce brand Identity and to communicate critical preparedness and disaster response information. Before that, she worked at Progressive International where she was responsible for the company’s public relations and copywriting. She is a member of Puget Sound Public Relations Society of America and is a current board member. She earned BA in English from the University of Washington.
Suna has been involved in social media for 4 years. In her current position, she started the Hutchinson Center's social media efforts in February 2008, when she launched the Center's Facebook page and eight months later the Center's Twitter account. She sets up Twitter accounts for other Hutchinson Center departments and trains employees on how to use Twitter for fundraising and research study recruitment. Suna currently serves as an Editor for the Flip the Media online publication from the Master in Communication Digital Media program at University of Washington. She earned BA in English from Oberlin College and in June 2011 she will earn a MA in Communications in Digital Media from University of Washington. She is a member of several LinkedIn groups associated with online fundraising and non-profits.
Laura has been involved in social media for more than six years. In her current position, she is responsible for managing the team that creates Twitter posts. She also advises other departments in her organization on Twitter strategy and tactics. Previously, Laura was the Director of User Interface Design and Usability Engineering at Getty Images where she was responsible for the user interface design and usability of the family of Getty Images websites. Prior to that, she worked at McGraw-Hill Healthcare publications in Minneapolis, MN where she was responsible for the information and technology systems, including their six websites, for that business unit. Her formal training is in Visual Communications and she has been working in media, communications, and technology for over 20 years. Laura is currently enrolled in Seattle University's Masters of Nonprofit Leadership program is expected to graduate in June 2012.
Staci has been involved in social media for 4 years. In her current position, she is responsible for producing Youtube videos that integrate with outreach, education and donor cultivation. She manages Hero Lab’s YouTube channels and oversees all technical and strategic decisions. Previously, as director at Art Spots, Staci was responsible for broadcasting pieces on Youtube and other video sharing sites. Staci currently serves as board member for Women in Film Seattle and facilitates a professional screen writers group. She earned a BFA in theater from Cornish College of the Arts, and is a member of Independent Filmmaker Project (IFP), the Screenwriters Guild, and is an alumni of The Film School where she studied with two time academy award winner Stewart Stern.
Harry has been involved in social media for 6 years. In his current position, Harry produces and curates digital stories for presentation on a wide variety of social and web properties and for television at the University of Washington. He also manages the UW's presence on iTunesU and YouTube. In addition, Harry leads a collaborative team of Marketing, Web and Media Relations staff in evaluating and adopting social network and mobile communications strategies and consults with Communications and Development staff on department level communications strategies and tactics. Harry currently serves as an active member of the Higher Education special interest group on social networks, marketing and media relations for the American Marketing Association. He has earned a Master's of Communications in Digital Media from University of Washington and an MBA from University of Puget Sound.
Madeline has been involved in marketing and communications for 13 years and has focused on social media strategy and content creation for the last 2 years. As the digital media manager for the Seattle Art Museum, she manages the organization's online presence and social media, which includes creating, editing and curating video for SAM's YouTube channel.
Previously, as Creative Services Manager at United Way of King County, Madeline was responsible for ensuring consistent brand message and style across all communications vehicles to reinforce the organization’s key messages. Madeline created a blog and YouTube channel for United Way to provide new opportunities for outreach.
She also currently serves as a Social Media Strategy Volunteer for Seattle Works.
Madeline earned her BA in Communications from the University of Washington, and she will receive her Master of Communication in Digital Media from the University of Washington in 2012.
Colin has been involved in video production for 13 years. His experience ranges from home projects to working with ESPN and Microsoft. In his current position, he is responsible for overseeing live and post video production, syndication to online social properties including Youtube and tracking the analytics to measure performance. Colin is a founding board member of Social Media Breakfast Seattle and currently serves as the Director of Visual Media where he coordinates the live broadcasts and manages the Youtube account. He earned a Bachelor of Arts in Psychology with a minor in Anthropology from Western Washington University and a Bachelor of Arts in Business Administration from University of Washington.
Timothy is an award winning television producer and director with over 27 years of experience in video production. He produces and manages digital video content for online distribution including building YouTube Channels, optimizing YouTube videos for search engines (SEO), and developing online strategies for video. As the production manager for UWTV and as the Director of Membership & Content for the ResearchChannel, Tim was among the early pioneers of online video production and distribution. He helped develop quality guidelines and worked on the first successful demonstrations of streaming HDTV over the internet in 1999.
Currently he is on the board for TEDx Rainier in charge of video production and distribution and recently worked with Arizona State University’s College of Public Programs on their online video master plan including their YouTube channels.
Jeris has been involved with social media for the past 3 years. In her current position, she is responsible for shooting, editing and posting YouTube videos supporting social media engagement for her nonprofit clients. Previously, as Lead of the Digital Communications team for The Charter for Compassion-Seattle ratification event, she acted as liaison between the Compassionate Action Network and The Production Network who filmed the event. She has served on the Social Media Strategy Team for The Fetzer Institute where she was responsible for curating film from The Charter-Seattle ratification event for a film montage featured during the UN conference. She earned a BA in Developmental Psychology from UMass Amherst, holds Certifications in Web Development from Portland State and is a Founding Member of the Seattle Social Media Club/ Breakfast.
Karen has been involved in social media for seven years. In her current position, she is responsible for blogging and other digital communications programs for a wide range of companies and government agencies and contractors. She maintains four of her own blogs, including one about blogging and social media (WriterWay.com) and one about the iPhone. Previously, as a managing editor at Apple Computer, Karen was responsible for web content development for Apple's .Mac (now MobileMe) online community. Before that, she worked as managing editor at Group Health where she was responsible for Northwest Health magazine and website content. Karen currently serves as president of the Board of Northwest Folklife and is a board member of the Clarion West Writers Workshop. She earned a masters of science degree in Journalism from Columbia University and a bachelor's degree in Psychology from Yale College. She is a member of Women in Digital Journalism, BlogHer, and the National Book Critics Circle.
Stephen has been involved with social media for 3 years. In his current position, he is responsible for developing a marketing plan that includes social media as a communications channel, evaluating the need for and overseeing the production of all blogs for the website. This includes scheduling and suggesting topics, editing and coordinating blogs with other marketing efforts. Previously, as Development Director at University Prep Academy, Stephen was responsible for all fundraising activities for the school and participated in the initial planning for social media use. Before that, he worked as Director of Development at The Drew School where he was responsible for building a fundraising program from the ground up, including intital development of the website, communications programs and recruitment and support of volunteers. He earned Master's in History from University of Glasgow and a BA in International Relations from University of Southern California. He is a member of Association of Fundraising Professionals (AFP), Northwest Development Officers Association (NDOA).
Sandy has been involved in social media for 5 years. In her current position, she is responsible for founding and leading a million-dollar nonprofit, overseeing all social media, marketing, and administrative tasks. She manages a 12-person virtual blog team, provides strategy for 3 organization blogs, produces online blog events involving thousands of donors, and provides opportunities for donors to make online friendships with like-minded persons. She also develops static and video content to inspire donors to give and volunteer, and creates downloadable materials to assist donors in developing community offline. She earned a Bachelor of Arts in Graphic Design from Frostburg State University.
Heather has been involved in blogging for 3 years. In her current position, she consults to organizations on how to use blogs to spread information, have two way conversations, poll readers, conduct surveys, and run campaigns. Heather teaches Social Media for http://unitingcreatives.com and is building their social media infrastructure. She also teaches Social Media at the ACN center in Bellingham, and the Social Media class for Wisdom of Wisdom. Her courses include a segment on promoting your blog by using other social media platforms like Twitter, Facebook, hootsuite, etc. Previously, as Social Media Director at TKWeb, Heather was responsible for Publishing Red Elk's book "Short Stories" and building Red Elk's blog and Twitter account. Heather volunteers to help others learn and use social media to enhance their hobby, business or personal life. She earned a Bachelor of Science in Business Management from the University Of Phoenix. She is a member of many organizations, including Sustainable Bellingham, The Old Foundry, and World Change for Children.
Bianca has been involved with blogging for over 5 years. In her current position, she is responsible for producing quality blog content that is both compelling and engaging in order to connect the community with one another. She researches new material for blog content and also recruits guest writers. In her previous life as a medical transcriptionist, she developed a keen eye for editing, proofreading and paying attention to detail - honing skills that transfered to blogging. She earned a B.A. in Anthropology from the University of Washington and is a graduate of the Certificate of Fundraising Management Program from the University of Washington. She is a member of the Association of Fundraising Professionals (AFP), Northwest Development Officers Association (NDOA) and Association of Professional Researchers for Advancement (APRA).
Our unique one-on-one mentoring sessions offer you the opportunity to sit down with an experienced fundraising professional for 30 minutes to discuss any questions
that are specific to your organization. Mentoring sessions cover the same topics as the seminars, and we will assign you a mentor based on his/her availability at your requested times.
Mentoring sessions are available for the cost of $60.00 per session. If you register for a full Summit pass, 2 mentoring sessions are included in the pass.
Below is a list of mentors who will be available at the Seminar. Please note that you must register to attend at least one seminar in order to sign up for a mentor.
Agenda for this session will be announced shortly.
Exhibitors for this session will be announced shortly.
Upgrade to a Full Summit Pass for only $275.00, which includes 1 free mentoring session.
Our Full Summit pass is an all-inclusive registration that gives you access to all seminars and handouts at the Summit for one incredibly low fee. The pass includes:
If you would like to take full advantage of the Summit, this is the most affordable option
Our Full Leadership Series Pass enables you to attend the monthly Leadership Series in one city for an entire year for one incredibly low price. If you would like to attend as many of the sessions as possible, this is the most affordable option.
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